First Plus
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FIRSTPLUS Financial Group was founded in Cardiff in April 1997, and due to its quality filled services, CBI has recoganised it as a World Class company in 2001—no wonder that they have not lost this tag! Though the company is not big as such and employs around 230 staff members, but still their clientele makes a vast number—more than 50,000 customers! This clearly shows the faith that people of Cardiff and all over UK put in their services, which now are into almost their 10th year of operation.
The company has a long-standing history of caring for children and formed Putting Cardiff Kids FIRST, when it was less than one year old in its operation. Since then the company has launched many such schemes, and invites applications for grants from organisations that benefit children in the Cardiff area. The staff raises the money for Putting Cardiff Kids FIRST themselves and the company matches it pound for pound—it has made a whopping help of over 100,000 pounds to more than 110 good causes since 1998! –not many financial companies do such things!
Loans offered by FIRSTPLUS
FIRSTPLUS offers loans to its customers for any activity like renewing a kitchen, home improvement, and debt consolidation, etc. However, the company offers personal loans only and not for any investment or business purposes.
The uniqueness of the secured loan offered by FIRSTPLUS is that while the traditional lenders allow you to borrow up to 90% of the value of your home, less your first mortgage, FIRSTPLUS allows more than 25% of value of your home, less your first mortgage. It means that the equity that you have, will not decide your loan amount in a traditional way—you can borrow more!
The company strives hard to plan your budget for the repayment of the loan, and takes utmost care that you do not borrow more than what you actually can repay. However, there are early settlement interest charges if the customer wants to repay the loan before the time period.



